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PRESS RELEASE

Contact:
Jerry Thomson
Active Media Products

Kerry Green Zobor, WWF
202-495-4509
[email protected]

Active Media Products Launches Penguin USB Drive

Lead- and PVC-Free Silicone Rubber USB Drive Benefits World Wildlife Fund (WWF)

Fremont, California, June 9, 2009 - Active Media Products (AMP) today announced a new WWF Penguin USB flash drive. Under its licensing agreement with World Wildlife Fund (WWF) AMP develops and sells a series of portable USB flash drives in the likeness of endangered species, and contributes five percent of the retail price of this product line to WWF.

AMP's second product in this series benefitting WWF is a rubber USB flash drive bearing the likeness of an emperor penguin, but measuring just two and a quarter inches. The Penguin drive is made of PVC-free non-toxic silicone. The drive is also free of lead and mercury -- poisonous metals used in other USB drives. The Penguin drive comes preloaded with information from WWF on ways to get involved with their conservation work, and is offered in capacities up to 16GB.

Part Number
Description
R2G-PENGUIN-W 2GB WWF Penguin USB Drive
R4G-PENGUIN-W 4GB WWF Penguin USB Drive
R8G-PENGUIN-W 8GB WWF Penguin USB Drive
R16G-PENGUIN-W 16GB WWF Penguin USB Drive

Portable Storage with Character
“The Penguin drive is a unique product and an excellent storage device for students, conservationists, bird watchers, and anybody who both likes penguins and uses computers. It’s a portable flash drive with character”, stated Jerry Thomson, vice president of marketing at Active Media Products. Mr. Thomson added, “Our contribution to WWF helps preserve the diversity and abundance of life on Earth, which is something we feel really good about.” Active Media Products donates 5% of the retail price of this merchandise to WWF, with a minimum annual contribution of $25,000.

Penguin drives are available immediately from Amazon and other retailers in the US. The 8GB Penguin drive, part number R8G-PENGUIN-W, retails for around $25.

About Active Media Products
Based in the heart of Silicon Valley, Active Media Products LLC is dedicated to developing creative new media products that improve performance and enhance the user’s experience. We envision unique new mobile storage devices that are vastly more interesting than traditional storage bricks, and we apply our product design and engineering talents to developing exciting new storage products. Our focus on innovative product development enables us to launch new ideas into the market a step ahead of the competition. AMP strives toward sustainable manufacturing.

About World Wildlife Fund
WWF is the world’s leading conservation organization, working in 100 countries for nearly half a century. With the support of almost 5 million members worldwide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment and combat climate change. Visit www.worldwildlife.org to learn more.

All trademarks acknowledged. Usable storage may be less than specified after formatting.

 
 

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